9 tools · Measure
Tracking & Analytics
Use the same meaning every week. Clean UTMs. Parse a messy URL. ROAS when you decide to spend more. ROI when the cost is more than ads. Funnel drop-off when you need to see where people leave.
Tracking & Analytics
UTMs, ROAS, ROI, and where the funnel drops off.
9 tools
Tools
Tracking & Analytics
Nine live tools. Clean UTMs, parse a URL, then ROI, attribution, funnel drop-off and a weekly scorecard.
- UTM Builder Build clean campaign URLs with source, medium, campaign, term and content. Open tool
- ROAS Calculator Return on ad spend from revenue and media cost. The number that decides scale. Open tool
- Conversion Rate Calculator Conversions divided by visitors or clicks. Open tool
- UTM Cleaner Clean UTM values: lowercase, hyphens, no extra spaces. Open tool
- URL Parameter Parser Split a URL into path and query parameters you can read. Open tool
- Campaign ROI Calculator Return after the full campaign cost, not only ad spend. Open tool
- Attribution Calculator Compare last-click credit with a simple split across channels. Open tool
- Funnel Drop-off Calculator See where people leave the funnel, then fix that step first. Open tool
- Marketing Dashboard Generator A one-page weekly review: spend, revenue, ROAS and CPA. Open tool
More tools
Other categories
- Campaign Builder Name the campaign, write a brief, and add UTMs before you spend. 6 tools
- Ad Tools Google Ads and Meta character counts, plus ROAS, CPC, CPM and CPA. 10 tools
- SEO Tools SEO titles, meta descriptions, schema, sitemaps, and a page check. 10 tools
- Social Media Tools Content calendar, captions, hashtags, and YouTube titles. 10 tools
- Conversion Tools Landing pages, CTAs, A/B tests, CAC and LTV. 11 tools
- WhatsApp Marketing Click-to-chat links, message length, and template names for the API. 3 tools